Automation on tap, for one flat monthly fee.
Queue up every manual process that is slowing your team down. We build, connect and maintain the automations — one request at a time, as many requests as you like. Pause or cancel whenever.
Not sure yet? Book a 15-minute intro callAgent activity
- TRIGGER Shopify order #4821 received from a returning customer
- AGENT Matched customer in HubSpot · lifetime value $3,240
- TRIGGER Gmail: PDF invoice from Acme Packaging
- AGENT Read invoice → supplier bill, $1,180 ex GST, due 30 days
- HUMAN Approval requested in #finance: “Post this bill to Xero?”
- ACTION Approved by Sarah → draft bill posted to Xero
- TRIGGER Webflow form lead: Ops Director, 120 staff
- AGENT Scored lead 86/100 · wrote a personal follow-up draft
- ACTION Deal created in HubSpot · rep alerted in Slack
- TRIGGER Stripe: card payment failed for 3 subscribers
- AGENT Drafted friendly retry emails, tone matched to brand
- ACTION Daily KPIs written to Google Sheets
Illustrative example of a workflow we'd build and maintain for you.
What is Automation as a Service?
Automation as a Service is a subscription where a dedicated team designs, builds and maintains your business automations for a fixed monthly fee. Instead of scoping projects or hiring an engineer, you add requests to a queue — integrations, workflows, AI agents, reports — and they are delivered one by one, usually within two to three business days.
How Automation as a Service works
- 01
Subscribe
Pick a membership and get your private request board the same day. No scoping calls required.
- 02
Request
Add as many requests as you want. Drag the most important one to the top.
“Sync Shopify orders into Xero”“Route inbound leads into HubSpot”“An AI agent that triages support email”“Weekly KPI report to Slack”“Auto-generate proposals from a form”“Connect our CRM to Claude via MCP” - 03
Receive
Most automations are live, tested and documented within 2–3 business days.
Your tools, connected. An agent in the middle.
Pick a workflow to see how a request on your board becomes a running automation. AI handles the messy judgement calls, and you stay in the loop for anything that matters.
- W Webflow Form submitted Website enquiry lands
- Spark agent Agent qualifies Enriches company, scores fit, drafts a reply
- H HubSpot Deal created Owner assigned by territory
- # Slack Rep alerted With context + draft reply
Replaces: Copy-pasting form leads into the CRM and chasing reps in Slack
Add this to my board →- M Gmail Invoice emailed PDF attached by supplier
- Spark agent Agent extracts Supplier, line items, GST, due date
- You Human in the loop You approve One tap in Slack for anything over $500
- X Xero Bill posted Coded to the right account
Replaces: Downloading PDFs from the inbox and keying bills into Xero
Add this to my board →- Z Zendesk Ticket arrives Any channel, any time
- Spark agent Agent triages Tags intent, urgency and drafts an answer from your docs
- You Human in the loop Agent reviews Edits or approves the draft
- N Notion Knowledge updated New answers saved for next time
Replaces: Reading every ticket to work out who should answer it
Add this to my board →- S Shopify Sales pulled Orders, AOV, refunds
- G GA4 Traffic pulled Sessions and conversion
- Spark agent Agent summarises Explains what changed and why
- # Slack Report posted Monday 8am in #leadership
Replaces: Pulling numbers from four tools every Monday morning
Add this to my board →The Lightning team has shipped work for
Senior people, small client list, no project theatre.
Spark is run by the team behind Lightning Ventures — Dave, Florian and a handful of senior builders. We got tired of month-long scoping, padded quotes and change requests, so we turned the work into a membership. We keep the number of members deliberately small so every request gets senior attention, and we never outsource.
- apps & systems shipped
- 80+
- apps & systems shipped
- delivery velocity at IAG
- 5x
- delivery velocity at IAG
- Y Combinator companies supported
- 10+
- Y Combinator companies supported
It's not a retainer. It's better.
Everything an in-house automation hire gives you, without the hiring, the overheads or the notice period.
-
One board for every request
Drop ideas in whenever they come up. Reorder the queue whenever priorities change.
-
A price that never moves
No quotes, no change requests, no surprise invoices. Same fee every month.
-
Days, not quarters
Small, shippable chunks mean you see working automations within the week.
-
Built to keep running
Error handling, logging and alerts on everything — plus fixes when an API changes.
-
Flex up, flex down
Busy month? Stack the queue. Quiet month? Pause and keep your unused days.
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You own all of it
Every scenario, script and credential lives in your accounts, not ours.
People who've worked with the team.
“Lightning Products has been really helpful in linking all of our systems up!”
“The Lightning team are real hustlers with lived startup experience. They helped us get up and running quickly across sales and growth.”
“Within days of launching our new website, we received more than 30 requests for our instrument and were prepared to successfully manage that pipeline in HubSpot.”
“Their thorough expertise and streamlined methods have allowed us to ship products faster and more efficiently.”
Results, not decks.
-
MCP analytics layer
Shopify, HubSpot and Xero connected for AI Survey Tech — 20% revenue lift.
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Lead-to-CRM pipeline
30+ inbound requests captured and routed in HubSpot within days for Indee Labs.
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Systems stitched together
Disconnected tools linked into one flow for Climate Salad.
If it's automation, it's in the membership.
- Make.com
- Zapier
- n8n
- AI agents
- MCP servers
- HubSpot
- Salesforce
- Xero
- Shopify
- Slack
- Google Workspace
- Airtable
- Supabase
- Webhooks & APIs
- Document processing
- Reporting dashboards
- Lead routing
- Invoice automation
- Onboarding flows
- Data clean-up
Automation as a Service vs hiring vs an agency
| In-house hire | Traditional agency | Spark membership | |
|---|---|---|---|
| Monthly cost | $12k+ salary & on-costs | $10k–30k per project | One flat fee |
| Time to first result | 6–10 weeks to hire | 2–6 weeks of scoping | Within the week |
| Change of priorities | Fine | Change request | Reorder your board |
| Maintenance | Included | Extra retainer | Included |
| Commitment | Permanent hire | Fixed contract | Pause or cancel any time |
One membership. One price. No surprises.
Automation Membership
Automation as a Service
$5,995/month · Founding-member price. Billed monthly, ex GST.
- One active request at a time
- Unlimited requests in your queue
- Most requests shipped in 2–3 business days
- Make, Zapier, n8n, APIs & AI agents
- Monitoring & fixes for everything we build
- Unlimited team members on your board
- Pause or cancel any time
Pause any time
Billing runs in 31-day cycles. Pause mid-cycle and your unused days roll over to when you come back.
Try it for a week
Not loving it in your first 7 days? We'll refund 75% of your first payment.
Want all three?
Bundle automation, content and outbound into one membership. Compare plans →
Automation as a Service questions, answered.
Still unsure? Book a quick call or email team@lightningproduct.io.
How fast will my automations be delivered?
Most requests are live within two to three business days. Larger builds — an AI agent or a multi-system integration — are broken into smaller pieces, and you get a working piece every few days.
Is there a limit to how many requests I can make?
No. Add as many requests as you like to your board. We work on one active request at a time and move to the next as soon as it ships.
Which tools do you work with?
Make, Zapier and n8n for workflow automation; Claude and OpenAI for AI agents; MCP servers to connect AI to your systems; and direct API work with HubSpot, Salesforce, Xero, Shopify, Slack, Google Workspace, Airtable, Supabase and most tools with an API.
Do I pay for the software subscriptions too?
Yes. Tools such as Make, Zapier or OpenAI are billed to your own accounts, so you own everything. We will always recommend the cheapest option that does the job — often a $49 Make plan instead of expensive AI calls.
Do you maintain automations after they ship?
Yes. While you are a member, we fix anything we built that breaks — an API change, a renamed field, a failed run — and those fixes jump the queue.
What will you not automate?
We will not build anything that scrapes sites against their terms, sends spam, or makes regulated decisions (lending, medical, legal) without a human in the loop. If AI is the wrong tool for a job, we will tell you.
How does pausing work?
Billing runs in 31-day cycles. If you pause halfway through, the unused days are saved and picked up again when you resume — so you never pay for a quiet month. Pause from your billing portal or just tell us in Slack.
Can I sign up for just one month?
Yes. There are no lock-in contracts. Plenty of members join for a single month to clear a backlog of automation requests, then pause until the next one builds up.
What is your refund policy?
If you are not happy in your first week, tell us and we will refund 75% of your first payment — no hard feelings. After the first week we do not offer refunds, but you can pause or cancel at any time.
How do I submit requests?
You get a private request board (Trello by default, ClickUp or Linear if you prefer). Add as many cards as you like — a sentence, a Loom video, a doc or a screenshot is all we need. We work through them in the order you set.
Who will I be working with?
The senior Lightning Ventures team — the same people who have shipped work for Bupa, IAG and Ford. We do not outsource or hand you to a junior account manager. You talk to the people doing the work.
Content as a Service
Content as a Service is a subscription where a dedicated creative team produces your social content — short-form video, reels and carousels — for a fixed monthly fee.
Explore content → Also on subscriptionOutbound Sales as a Service
Outbound Sales as a Service is a subscription where a dedicated team runs your outbound prospecting for a fixed monthly fee.
Explore outbound →See if we're a fit.
A 15-minute call. We'll look at your backlog and tell you honestly whether a membership makes sense.